Who says influencer marketing is all work and no play?
Definitely not us.
For this edition of Funfluencer, we swapped campaign decks for bowling shoes and brought everyone together for a good old Friendly Bowling Hangout, with the amazing support of SKIN1004 and NEOBUN.
If youâre not familiar with Funfluencer, itâs basically our excuse to get influencers and the A-List team out of work mode and into âokay, tonight weâre just here to have funâ mode.
Every month, we do something different. Sometimes itâs an activity, sometimes itâs food, sometimes itâs just a bunch of people hanging out and talking nonsense.
This time? Bowling. And lots of it.
Bowling, But Make It Competitive đ
We had a great bunch of KOLs joining us, including Nik Omary, Eryn Amira, Irin Puteri, Adilia Hilda, Imilya, Yatt Ahmad, Sharel, Arif Madz and many more.
And letâs just say⊠âfriendlyâ competition is a very loose term.
There were strikes. There were gutter balls. There were celebrations that probably deserved a trophy. And of course, there were plenty of âEh, how did you even get that score?â moments.
Basically, everyone came to bowl, but nobody left without a few new stories to tell.
And when the bowling was done, some of our KOLs werenât quite ready to call it a night.
So naturallyâŠÂ karaoke happened. đ€
Because apparently throwing bowling balls at pins wasnât enough entertainment for one evening.
Our Funfluencer Partners: SKIN1004 & NEOBUN
This edition was made even more special with the support of SKIN1004, one of Koreaâs popular skincare brands best known for its Centella Asiatica-based skincare products.
We were also joined by NEOBUN, a healthcare brand known for its skin patches that help provide relief from everyday aches and body discomfort.
So yes, we had skincare, pain relief patches and bowling all happening under one roof.
And after a few rounds of bowling, that NEOBUN patch was looking pretty useful. And we all went home pampering ourself with great skincare line from SKIN1004, and protect our skin from the burning sun the next day with their newly released sunscreen.
This Is What Influencer Community Is About
At The A-List, we spend a lot of time talking about influencer marketing in Malaysia, campaigns, content, strategy, creators, brands and everything in between.
But we also know that relationships shouldn't only exist when thereâs a campaign brief.
Thatâs why we created Funfluencer.
Itâs our way of building a proper influencer community where creators can meet new people, hang out with each other, get to know the A-List team beyond work and, honestly, just have a bloody good time.
Because being an influencer agency in Malaysia isn't only about connecting brands with influencers.
Itâs also about creating experiences that make people actually want to be part of the community.
And judging by the amount of laughing, bowling, shouting and karaoke that happened that nightâŠ
We think this Funfluencer was a pretty solid one.
Same time next month? đ





